Linking Websites Together Part 2

In summary what this means is that it is more than likely that your web site will be sharing it's IP address with other web sites, there are a few possible serious problems that could arise that you should be aware of:

1. If you use either free or very cheap low cost hosting companies you could be sharing with some nasty or undesirable web sites. If these web sites end getting banned or black legged by the search engines for taking part in "illegal" search engine optimization techniques they may blacklist or down grade the IP address which will effect you as well, even though your site is fine.

2. If you use the same hosting company for many sites and then start linking these together to try and improve the page rank you may get into trouble. It is not that difficult for the search engines to work out the IP address of the sites linking to you.

If it finds that they are all on the same IP address this may be considered as link spamming. After all what are the chances that a group of genuine links from a number of different web sites are all going to be hosted on the same computer - not likely!.

So the bottom line is that if you own several sites and want to link these sites together, for whatever reasons, it is safer to spread out the hosting amongst several hosting companies on different IP address's. This will reduce the possibility of your sites getting either banned or down graded by the search engines.

See Part 1 - Cross Linking Websites